Google Allows Misleading Proflower Ads In Local Florist Listings.

Over the Valentines holiday a disturbing Proflowers ad appeared during searches for local florist that suggested that they where sold out for Valentines Day. Chez Bloom a florist in Minneapolis, MN did a search for their business using their own business name and discovered this misleading ad that appeared above their business map.


Search Results Showing Misleading Ad From Proflowers

This is one of the reasons we have been so concerned about these new placement of ads that appear within the Google business listings or business bubble that can manipulate the consumer to think they where clicking on a website link or calling a phone number that could be listed within the ad while searching for the local florist using their own name. Google should reconsider allowing these ads to appear so close to a local business listing. It creates confusion and we only see this hurting Google's reputation by tricking visitors into clicking on another ad. As a business that uses google adwords we really are considering if we can continue to use our account when Google has allowed a company to show ads right under other business listings that could potentially deflect consumers from visiting a local business website..

We want to belivie that Google only wants to show relevant search results for online searches. However with this new way of showing ads we feel that Google is only going to damage its own reputation. Showing these types of ads as well as giving the tools to larger companies to use small business listings to mislead the consumer with ads that clearly are designed to lure the consumer away from a local business website.

Googles Business Bubble Ads

Back in November Google began showing adwords ads within the local business bubble that appears when a consumer is looking for a local business. This new approach of showing relevant ads has made many local florist uneasy with their local listing showing national companies with in their business listings.

Over the past few months we have noticed that consumers that have called our shop have been thinking that they where calling xyz florist and since we do advertise our business by targeting other cities when consumers are looking for a florist to deliver flowers we assumed that perhaps they were getting confused by our ads. Even though our ads clearly show our business name and that we deliver to the city there was still something wrong with how our ads were being interpreted.

Last week as I was trying to discover what could be causing this problem and also noticing that our conversions to our website sales were declining I started to gather information from our website access logs to find out what was going on. When I did this I noticed a search term for another florist that caught my eye and began to test it to see how the consumer could possibly think they where calling this other florist and discovered our own ad appearing within the business bubble when doing a search on google maps.

Ads appearing on the left side of the google map page was nothing new however seeing the ad appearing within the local business bubble could easily fool the consumer into thinking they where calling this other shop.

I also noticed that the search term was something new that our ad would normally not appear until around the same time Google began to show these ads within the local business bubble towards that end of November.

I know that I can remove our ads by using negative keywords however this is yet another time consuming task. Its a shame that we need to see competitors ads within our business listing and I know since day one business names have always been a target of ads beginning with the yellowpages and online directories using business names to get traffic to their own sites and then showing a bunch of competitor ads. Google has a great thing going and I am unsure why they would be looking for yet another revenue stream but clearly this new way of showing ads within the business bubble will just cause confusion for the consumer while costing precious advertising dollars from local business.

2012 New Years Balloons

The New Years Holiday is only a few days away and we have just finished adding our 2012 foil balloons that are now available. Ring the new year by having these large number balloons availbale in three styles.
Silver Number Balloons

Large silver number balloons that measure 40 inches tall and are filled with helium and weighted down to prevent it from flying away. Available for delivery between now and Saturday for your New Years Eve Party.



Price $12.99 Each

Gold Number Balloons

Large gold number balloons that measure 40 inches tall and are filled with helium and weighted down to prevent it from flying away. Available for delivery between now and Saturday for your New Years Eve Party.


Price $12.99 Each
Party Print Number Balloons

Large party print number balloons that measure 40 inches tall and are filled with helium and weighted down to prevent it from flying away. Available for delivery between now and Saturday for your New Years Eve Party.


Price $12.99 Each
We also have complete sets of 2012 number balloons that can now be easly ordered on our website.

New Christmas Flowers

Christmas is just around the corner and this year we are quickly creating some fun and unique Christmas Flower Arrangements to send in Orange County California. Our first one is the real reason to send Christmas flowers in California and most Californians love their bright and colorful flowers.
Product Code XMAS49

This arrangement is designed in a rectangular vase and created using purple stock stargazer lilies gerbera daisies cymbidium orchids protea alstromeria and Christmas greens with Christmas ornaments and pinecones. This product is available for same day delivery by Everyday Flowers to all cities located in the Orange County California..


Price $49.99

Send Flowers For Your Table This Thanksgiving Holiday

Thanksgiving is only a few days away and we know everyone is rushing around to get that perfect turkey and trimmings for your holiday feast. So after everything is bought whats going to be at the center of your table this year? Will it be some candles or a fresh flower bouquet.

At Everyday Flowers we want to help you complete your Thanksgiving dinner by having us deliver one of our designed flower arrangements for your Thanksgiving Dinner. From candles to fresh autumn flowers take a look at the many bouquets we will be offering this year.

To make it even better we will be offering 10% off coupon on all of our Fall Flower Arrangements including our redesigned Thanksgiving Hurricane Arrangement to the lush assortment of flowers in our new Giving Thanks Flower Arrangement.

Autumn Flowers by Everyday Flowers

Autumn is in the air and our flowers are coming in orange and red. This new upgraded version of one of arrangements has everything you need to complete the autumn season. Deluxe Giving Thanks is available for same day delivery to all cities located in the Orange County California area.

Product Code F05A

Price $59.99

Designed in a a 8 inch tall ginger vase it is arranged using fresh roses alstromeria roses stock daisies and fall autumn leaves. Hand delivered by Everyday Flowers.

Halloween Flowers by Everyday Flowers

Halloween is right around the corner and this week we decided to create a Halloween Flower Arrangement just in time for this scary Holiday.

Product Code F13

Price $39.99

Designed in a white washed wood baseket with autumn daises zinnia and birch branches complete with a Happy Halloween Bubble Balloon. Available for same day delivery to all cities located in the Orange County California area.